The Arizona Cardinals are not largely expected to compete for a Super Bowl this season. Arizona is entering the first season of the post-Kyler Murray era, and veteran journeyman Jacoby Brisett is expected to assume the starting role.
Still, the organization will look to keep the fans engaged throughout the season, regardless of how the product may look on the field. An easy way to earn some goodwill with the fanbase is with the annual schedule release video, a fun way for fans to interact with the franchise.
However, the Cardinals employed AI in their video, and fans are not pleased about it.
“Get this AI slop out of here this is genuinely embarrassing. Awful team awful owner awful social team. We’re the joke of the league for a reason and you losers are the tip of the iceberg. You should feel ashamed,” one fan wrote on Twitter.
“Why do you guys insist on making every minute of being a fan of your team a humiliation ritual, it’s genuinely like you hate the city,” someone else added.
“Fire every single person associated with the graphics department im dead serious,” another fan added.
Hopefully, the Arizona social team will learn from this misstep.
About Qwame Skinner
Qwame Skinner has loved both writing and sports his entire life. In addition to his sports coverage at Comeback Media, Qwame writes novels, and his debut; The First Casualty, an adult fantasy, is out now.