Apr 1, 2023; Inglewood, CA, USA; Logan Paul during Wrestlemania Night 1 at SoFi Stadium. Mandatory Credit: Joe Camporeale-USA TODAY Sports

For months there have been rumors and reports that Vince McMahon would sell WWE, the professional wrestling company he turned into a multi-billion dollar entity.

It appears that the sale is finally happening.

According to Alex Sherman at CNBC, WWE is set to merge with Ari Emanuel’s Endeavor, the parent company of the UFC.

“A deal could be announced as soon as Monday,” said Sherman. UFC and WWE are expected to form a new publicly traded company as part of the agreement, according to the people, who declined to be named due to the confidential nature of the discussions.”

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About Sean Keeley

Along with writing for Awful Announcing and The Comeback, Sean is the Managing Editor for Comeback Media. Previously, he created the Syracuse blog Troy Nunes Is An Absolute Magician and wrote 'How To Grow An Orange: The Right Way to Brainwash Your Child Into Rooting for Syracuse.' He has also written non-Syracuse-related things for SB Nation, Curbed, and other outlets. He currently lives in Seattle where he is complaining about bagels. Send tips/comments/complaints to sean@thecomeback.com.